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Home » CMS Features » Banner Ad Campaign Management and Web Analytics Generation

Banner Advertising Campaign Management, Web Analytics Generation

Customer Pain PointsRelieved Through
Effective management of online marketing campaigns and banner ads
 The need to organize and manage effective online marketing and banner advertising campaigns.
 The Marketing Engine plug-in, an ad-serving application, enables easy online proprietary and 3rd party advertising management capabilities, including ad customer management, ad group design, ad targeting and personalized ad-serving, pre-integration with leading e-mail and list server packages.
Deals/promotions management
 The necessity to conveniently manage the website promo content and track its efficiency.
 The Deals Management System provides for an easy deals/promotions management, as well as visitors' activity tracking and analysis based on the banner ad exposure and clicks frequency.
Multidimensional web analytics generation capabilities
 The necessity to obtain reliable web analytics about the site performance with regard to the visitors' activity.
 The Web Analytics (Reporting) Tool allows obtaining fast multidimensional analytics on the website performance.

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